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Professor Ryan Hamilton

Professor Ryan Hamilton
  • Emory University, Goizueta Business School
  • Northwestern University
Marketing is the process of facilitating exchanges that create value for customers, collaborators, and the company. And marketing creates this value by developing an understanding of what customers want and need.

Professor Ryan Hamilton is an Associate Professor of Marketing at Emory University's Goizueta Business School, where he has taught since 2008. He received his Ph.D. in Marketing from Northwestern University's Kellogg School of Management.

In 2013, he was recognized by the Marketing Science Institute as one of the most productive young scholars in his field. Professor Hamilton also has received multiple teaching excellence awards from his M.B.A. students at Emory and, in 2011, was named one of “The World’s Best 40 B-School Profs under the Age of 40” by Poets & Quants, an online magazine covering the world of M.B.A. education.

Professor Hamilton is a consumer psychologist whose research investigates shopper decision making: how brands, prices, and choice architecture influence decision making at the point of purchase. His research findings have been published in prestigious peer-reviewed marketing and management journals, including the Journal of Consumer Research, the Journal of Marketing Research, the Journal of Marketing, Management Science, and Organizational Behavior and Human Decision Processes. His findings also have been covered by The New York Times, The Wall Street Journal, USA Today, The Financial Times, CNN Headline News and more.

Testimonials

13 Courses and Sets

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13 Courses and Sets

  1. Critical Business Skills for Success Sale

    Critical Business Skills for Success

    Taught By Multiple Professors
    4.7 out of 5
    96% of reviewers would recommend this series
    (26)
    Save up to $475.00 Starting at $64.95 $149.95 $64.95$149.95
    What does it take to succeed in business? Critical Business Skills for Success is a comprehensive guide to the five disciplines—strategy, operations, finance and accounting, organizational behavior, and marketing—that everyone needs to master in today's marketplace. Bringing the MBA experience to you, this authoritative course demystifies the secrets of business and provides insights to help you achieve...
  2. How You Decide: The Science of Human Decision Making Sale

    How You Decide: The Science of Human Decision Making

    Ryan Hamilton
    4.7 out of 5
    81% of reviewers would recommend this series
    (11)
    Save up to $200.00 Starting at $29.95 $69.95 $29.95$69.95
    Scientists have spent centuries trying to discern how humans make choices. This course looks at the cutting-edge research revealed via the scientific method to understand and explain the human decision making process. You’ll better understand the choices you face every day, the tools you can use to make the best decisions for your personal goals, and how to most effectively influence the decisions of others.
  3. (Set) How You Decide & The Creative Thinker's Toolkit Set

    (Set) How You Decide & The Creative Thinker's Toolkit

    Taught By Multiple Professors
    Starting at $279.90 Starting at $279.90 $524.90 $279.90$524.90
    Think about thinking in a whole new way with this illuminating two-course set. Explore what the scientific method can explain about human decision making in The Science of Human Decision Making. Then, go step-by-step through the creative-thinking process and that use real-world scenarios to show you how to think differently in The Creative Thinker's Toolkit.
  4. (Set) Critical Business Skills for Success & The Entrepreneur’s Toolkit Set on sale

    (Set) Critical Business Skills for Success & The Entrepreneur’s Toolkit

    Taught By Multiple Professors
    Save up to $698.00 Starting at $84.90 $196.90 $84.90$196.90
    Gain a deeper understanding of business with this set of courses. Start by learning the five fundamentals you need to know to achieve success in business. Then explore tips and tricks to becoming a successful entrepreneur.
  5. (Set) How You Decide & Understanding the Mysteries of Human Behavior Set

    (Set) How You Decide & Understanding the Mysteries of Human Behavior

    Taught By Multiple Professors
    Starting at $279.90 Starting at $279.90 $524.90 $279.90$524.90
    Unlock the mysteries of human decisions and behavior with this phenomenal two-course set starting with The Science of Human Decision Making to explore what the scientific method can explain about human decision making. Follow up with Understanding the Mysteries of Human Behavior, which uses the latest theories and research from psychology and other behavioral sciences to decipher what it means to be human.
  6. (Set) Critical Business Skills for Success & Understanding Investments Set

    (Set) Critical Business Skills for Success & Understanding Investments

    Taught By Multiple Professors
    Starting at $744.90 Starting at $744.90 $879.90 $744.90$879.90
    Forge a link between business success and smart investments in this set of courses. Start by learning the five fundamentals you need to know to achieve success in business. Then explore the fundamentals of investing, and how to employ the right techniques to maximize your investments.
  7. (Set) Law School for Everyone & Critical Business Skills for Success Set

    (Set) Law School for Everyone & Critical Business Skills for Success

    Taught By Multiple Professors
    Starting at $634.90 Starting at $634.90 $1,144.90 $634.90$1,144.90
    Take your first steps towards higher education at your own pace with this two-course set that gives you the basis for a JD and an MBA. Get a fundamental education in American law—just like a first-year law student with Law School for Everyone. Then, get a well-rounded business education that brings the MBA experience right to you with Critical Business Skills for Success.
  8. (Set) Critical Business Skills for Success & Effective Communication Skills Set

    (Set) Critical Business Skills for Success & Effective Communication Skills

    Taught By Multiple Professors
    Starting at $479.90 Starting at $479.90 $879.90 $479.90$879.90
    Explore intriguing connections between success at business and communicating effectively in this set of courses. Start by learning the five fundamentals you need to know to achieve success in business. Then learn practical techniques for communicating with your coworkers in any situation.
  9. (Set) How You Decide & The Philosopher's Toolkit Set

    (Set) How You Decide & The Philosopher's Toolkit

    Taught By Multiple Professors
    Starting at $449.90 Starting at $449.90 $524.90 $449.90$524.90
    Learn not only how you make decisions, but how to make more rational ones. Start with The Science of Human Decision Making to understand how we come make the thousands of choices we are faced with every day. Then, learn to think faster, more efficiently, and more systematically with The Philosopher’s Toolkit: How to Be the Most Rational Person in Any Room.
  10. (Set) Critical Business Skills for Success & Strategic Thinking Skills Set

    (Set) Critical Business Skills for Success & Strategic Thinking Skills

    Taught By Multiple Professors
    Starting at $479.90 Starting at $479.90 $879.90 $479.90$879.90
    See how strategic thinking skills lead to better success at business in this set of courses. Start by learning the five fundamentals you need to know to achieve success in business. Next, get a simple and comprehensive guide to the skills, tactics, techniques, tools, case studies, and lessons behind strategic thinking.
  11. (Set) How You Decide & Cognitive Behavioral Therapy Set

    (Set) How You Decide & Cognitive Behavioral Therapy

    Taught By Multiple Professors
    Starting at $299.90 Starting at $299.90 $539.90 $299.90$539.90
    Understand your mind like never before with this two-course set including The Science of Human Decision Making and Cognitive Behavioral Therapy: Techniques for Retraining Your Brain. First understand how we come make the thousands of choices we are faced with every day, and then learn how to change bad habits and make heathier and more positive decisions.
  12. (Set) Critical Business Skills for Success & Financial Literacy Set

    (Set) Critical Business Skills for Success & Financial Literacy

    Taught By Multiple Professors
    Starting at $479.90 Starting at $479.90 $879.90 $479.90$879.90
    Gain a deeper understanding of how financial literacy can contribute to success at business in this set of courses. Start by learning the five fundamentals you need to know to achieve success in business. Then, discover how financial literacy can help you uncover the market’s functions, strengths, and its possible weaknesses and vulnerabilities.
  13. (Set) How You Decide & Art of Critical Decision Making Set on sale

    (Set) How You Decide & Art of Critical Decision Making

    Taught By Multiple Professors
    Save up to $409.00 Starting at $48.90 $115.90 $48.90$115.90
    Whether simple or complex, private or public, decisions are an essential part of your life. In this two course set of How You Decide: The Science of Human Decision Making and Art of Critical Decision Making, you will explore how individuals, groups, and organizations make effective decisions and discover tips and techniques to enhance the effectiveness of your own decision making.
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